IKOR®, a Kennett Square, Pa, company launched in 2000, is trying to break into the New York market with franchises that serve the elderly and the disabled. The niche is creating and implementing plans that address clients’ medical, environmental, legal and financial issues. The company is targeting nurses, doctors, lawyers with experience in elder law, and accountants who deal with family financial issues as potential franchise owners. The franchises, which sell for $53,790 to $84,630, do not provide health services directly. Their services include recommending health care facilities, selecting home health care assistance, and suggesting modifications to help clients remain safely in their homes. They also coordinate management of medications and facilitate communications with providers. IKOR® is marketing franchises for 22 territories in New York state and 11 in New Jersey, but it hasn’t made any New York sales yet. It hopes to sell 10 territories in the metro area by 2010.
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